ServiceNow
[2018]
[identity]
[website]
[environment]
ServiceNow is a $30 billion dollar enterprise software company you probably haven’t heard of. We set out to change that by totally rethinking their brand and making it tell an entirely new story placing people at the center of everything. We created a flexible and distinctive design system built for the digital age and brought it to life company wide. It was more than just a style guide. It was a completely renewed mindset touching every aspect of their company. Because when people work better, the world works better. And now work works for you.
Design Team
Charles-Antoine Perrault
Jon Marsh
Mary Cuppone
Nate Scott
Tyler King
ServiceNow
ServiceNow is a $30 billion dollar enterprise software company you probably haven’t heard of. We set out to change that by totally rethinking their brand and making it tell an entirely new story placing people at the center of everything. We created a flexible and distinctive design system built for the digital age and brought it to life company wide. It was more than just a style guide. It was a completely renewed mindset touching every aspect of their company. Because when people work better, the world works better. And now work works for you.
Back to Top
© 2024